Make Your Climate Message Stick 
ClimateBites offers metaphors, soundbites, quotes, humor, cartoons, stories and graphics for everybody who talks about climate change and wants their message to stick.
Author Archives: Tom Smerling
Climate Change Graphics & VideoWhat a great example of how to breath life into an abstract topic—renewable energy—by turning it into a human character. Add bits of emotional drama, surprise and slightly-risque humor. . . and the story becomes irresistible! This award-winning ad by … Continue reading
Weathergirl loses it. OMG! Share on TwitterShare on Facebook
Another excellent clip from “How to talk to an Ostrich, a series of short takes by PBS’s Earth the Operators’ Manual. Share on TwitterShare on Facebook
Last week at the Climate Reality Leadership Training in San Francisco, storytelling guru Andy Goodman led a spellbinding session on the importance of “changing the story.” Goodman described research that confirmed what many of us have experienced: in a public … Continue reading