To register, click "create an account" at bottom. If already registered, just login below.

Thanks for registering!
Login/Register

Terms & CommunicationRSS

Add bite here

Terms & Communication

Alternatives to climate science jargon, definitions, synonyms for "global warming," effective climate communication.

An honest skeptic can be persuaded by facts....

"Skepticism is invaluable to the scientific method. But an honest skeptic can be persuaded by facts. These deniers are largely impervious to ...

Scientist to write plain English?  Like asking cat to bark

"It should be possible to write about science in plain English, though asking a scientist to do that is like asking a cat to bark."— Dr. Ric ...

Replace "ands" with "buts" and "therefores

Replace your "ands" with "buts" or "therefores." It makes for better writing —Trey Parker, writer of South Park, on the art of storytellin ...

"Global Warming is a misnomer..."—John Holdren

"The popular term 'global warming' is a misnomer. It implies something uniform, gradual, mainly about tempera­ture, and quite possibly ben ...

To change the world, first change the story—Andy Goodman

"If you want to change the world for the better, first you have to change the story."

Skepticism vs. Denial

Skepticism = looking at all the evidence before drawing a conclusion. Denial = rejecting any evidence that does not support your preferred, ...

Tattooed advocates will win Washington - Bill Clinton

"The more people with visible tattoos who advocate for clean energy, the more success it will have in Washington. You win the tattooed vote ...

Nobody ever marched on Washington because of a pie chart

"Numbers numb, jargon jars, and nobody ever marched on Washington because of a pie chart. Stories get stored. And when you can change the st ...